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Making a fortune from the misfortune of others is a sinister thought. There is a very thin line that dividing the savior and the scavenger. If one can manage to stay within the realm of savior before crossing over into scavenger, then one has successfully managed to rescue another from an unfortunate misfortune and can possibly capitalize upon that misfortune to turn it into a fortune.
I often hear others complaining that the market is flat and that there is no significant activity. I find that definitely not the case. I see many buyers looking for that particular sweet-spot between savior and scavenger whereby they have the opportunity to turn a misfortune into a fortune. However, this is altogether more complicated that a waiting game and a roll of the dice. Market changes have made effectuating such a scenario more challenging than ever, with the cost of money rising and consumer confidence diminishing. More often than not, the savior is highly regarded in the industry and of deep pockets.
Further complicating matters is the ability to identify the variable thresholds within which that sweet-spot lies. It is our job, as commercial real estate investment sales specialists, to help identify these thresholds and to assist in the effectuation of these more challenging sales. It is our skills that will now be put to the test and I trust that the buyers will not be disappointed.
Erez Itzhaki
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